Career fairs present students with the opportunity to meet recruiters and broaden their knowledge regarding jobs in their industry. Here are four reasons why you should never pass up a career fair. After all, your future employer could be waiting to meet you!
The number one benefit of career fairs is the opportunity to build relationships with prospective employers. Recent studies show that 85% of all jobs are built through networking, so use this time to stand out to recruiters as someone who could benefit their company. Career fairs allow you to have multiple conversations at once with different companies that pertain to your desired industry. Some jobseekers believe networking is talking to as many people as possible, but that’s not the best plan. Smart networking is meeting a few well-connected people who can speak highly of what you bring to the table. Additionally, swapping business cards and following up with the employer after the career fair allows you to demonstrate your interest in their company, while also standing out above other job seekers. Even if there are no current job openings in a company that intrigues you, you still have the opportunity to make a lasting impression. Who knows, they might remember you for future openings that need to be filled!
Prepare You For an Interview
Career fairs allow you to practice and become comfortable speaking with hiring managers, which will better prepare you for the interview process. Use this time to utilize successful interview tactics, such as presenting them with a firm handshake, eye contact and a friendly voice. After the initial introduction, representatives tend to ask, “Why are you here today?” Use the few minutes you have with employers to market yourself by showing how your skills match up to the company’s interest. Recruiters are known to ask basic interview questions at job fairs. By knowing how to answer these, you will be well prepared for complex interview questions in the future. Additionally, use career fairs to ask questions. As most job seekers know by now, one of the most important parts of the interview process is when hiring managers give you the opportunity to ask them questions. Most job seekers come to a career fair to inquire more about their field of interest, so use this opportunity to ask. Attending a job fair not only broadens your knowledge regarding companies in your industry, but it will also prepare you to land a desired position once you find what interests you.
See Job Openings
Another important reason to attend a career fair is the ability to find job openings within your industry. Studies show that the majority of jobs are not published on the internet. This means that job-seeking individuals might be spending their time surfing the web for a job when they could be out there talking to employers and making connections in person. Career fairs give you the opportunity to become aware of smaller companies you may not have known existed. Additionally, career fairs exhibit openings in other geographic regions of the country, which could bring you a multitude of different opportunities.
To Present Yourself as a Person, Not a Piece of Paper
Career fairs offer job seekers a chance to make a lasting impression on employers by interacting with them personally—it is impossible to make this type of connection when submitting a resume. In addition, meeting a job recruiter for a company in person could potentially make up for what your resume may lack. Career fairs allow you to dress, talk and present yourself in a memorable way. After all, this could ultimately allow you to get your foot in the door with a company that interests you. That being said, employers will meet hundreds of potential candidates at career fairs. After a while, faces could become a blur to them. Ensure that you stand out from the crowd. That way, when they do see your name on a piece of paper, they will think of you as someone who left a memorable impression, separating you from the faceless candidates.
Overall, career fairs can be very beneficial to your future, so don’t pass up the opportunity to learn more about companies within your field of interest. Career fairs encourage you to be open to new ideas—it might even spark your interest in a field you have never considered! Check out the different companies that attended the South College career fair this past spring!